BESPOKE TOYS
Collective Studio Workshop
WHAT I DID
UI/UX
Branding
Brainstorming
Collaboration
Problem Framing
User Journey Mapping
TOOLS
Figma
Miro
Adobe Photoshop
WHAT IS THIS FOR?
Android
WHAT IS THE COLLECTIVE STUDIO?
The Collective Studio is a UX/UI design based discord community. They host remote design sprints and invite designers to upload their work in exchange for feedback. I joined a sprint session and was put into a group with other UX/UI designers, researchers, and a project lead. I assisted mostly with the UI and some UX on this project.
CHALLENGE
"Bespoke Toys" is a bespoke toy company that offers customizable toy design for its customers. We would like to to build an app for kids to design their own toys.
We were challenged to focus on creating a "Build-A-Toy" mobile application that allows consumers to engage and create customizable toys.
The app aims to provide an immersive, user-friendly platform that empowers users to design, personalize, and bring their unique toy creations to life.
GOAL
Our goal was to produce hi-fi wireframes that show our solution for our target users "Billy" and "Billy's Dad"
USER PERSONAS
Billy is an 11 year old
Edits AFTER feedack
The original design (second image) was a little confusing. We used digital AI images to represent the toys and offered the choice of superpowers for your toy. Clearly, this does not translate well for a physical product. So I changed the images to the robot plush (first image) and edited the wording and layout so it could make more sense.
Edits BEFORE feedack
In addition to the images, I removed the card behind the 'Featured Items", because this would not work with a horizontal scroll menu.
Problem Framing Map
Opposite Thinking
User Journey
Hypothesis
Persona
Research
Figma Collaboration Board
Wireframes
